AMC has pulled the plug on plans to allow texting in its movie theatres, after a frenzy of negative social media following news it was considering making some screenings more smartphone-friendly. Chatter of the possibility broke earlier this week, with new AMC CEO Adam Aron venturing the idea that it could make movie-going more popular with Millenials. As Aron envisaged … Continue reading

AMC kills texting in theaters plan after moviergoer outcry

AMC has pulled the plug on plans to allow texting in its movie theatres, after a frenzy of negative social media following news it was considering making some screenings more smartphone-friendly. Chatter of the possibility broke earlier this week, with new AMC CEO Adam Aron venturing the idea that it could make movie-going more popular with Millenials. As Aron envisaged … Continue reading

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