The video game industry is going through something of a tumultuous discovery phase at the moment. Whether it’s purely down to greed or because of ever-increasing development and marketing costs, major publishers have decided that $60 per game just isn’t enough anymore, and that these titles need to be monetized on an ongoing basis. Many of them have taken a … Continue reading

The games industry must learn Fortnite’s Battle Pass lesson

The video game industry is going through something of a tumultuous discovery phase at the moment. Whether it’s purely down to greed or because of ever-increasing development and marketing costs, major publishers have decided that $60 per game just isn’t enough anymore, and that these titles need to be monetized on an ongoing basis. Many of them have taken a … Continue reading

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