Before iPhone X had a display notch, Essential Phone did it. Here’s why Android phone manufacturer’s didn’t copy that notch until Apple’s big reveal: Advertising. Apple spends millions on video spots and hype in all forms to sell as many iPhones as possible.

Why Android-toting iPhone X copycats are smart

Before iPhone X had a display notch, Essential Phone did it. Here’s why Android phone manufacturer’s didn’t copy that notch until Apple’s big reveal: Advertising. Apple spends millions on video spots and hype in all forms to sell as many iPhones as possible.

View the original here : Why Android-toting iPhone X copycats are smart

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